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Established in 1946, Sony Electronics Corporation is a Japanese-based multinational corporation driven by the vision of Masaru Ibuka and Akio Morita. With their first product being the Type-G tape recorder, this company has since evolved to become an innovator within consumer electronics — ranging from entertainment systems to gaming consoles — as well as professional equipment such banking services across many markets globally.

The name of Sony itself was derived from two sources: 'sonus', Latin for sonic and sound; plus 'sonny', which comes form 1950s American slang used to address young boys - symbolizing their determination that every person should be given opportunity through technology regardless of age or background.

Historically the company has been notable in developing its own in-house standards for new recording and storage technologies. Professional technologies have included creation of groundbreaking digital camera technology such as the Cinealta series of cameras, first used on large screen feature film Starwars Episode II.

Sony Latest Cinema Camera Releases

Sony released it's 2020 lineup of professional cameras for all forms of media production, from the FX6 to FX9 , FX3 and FX30 models.

The Sony FX6 model is a full-frame digital cinema camera with impressive recording capabilities. It's capable of capturing up to 8K resolution at 60 frames per second, or 4K resolution at 120fps. It also offers 16-bit Raw recordings, making it ideal for those looking to capture high quality images without compromising on detail or colour. Additionally, the FX6 comes with S-Cinetone technology based on colour science from it's top of the line Venice camera system. S-Cinetone provides a naturalistic colour palette that helps preserve your footage’s original beauty.

The FX9 is Sony’s current flagship cinema camera and offers an impressive feature set. It has a full-frame sensor with 15+ stops of dynamic range, allowing you to capture crystal clear images in any lighting scenario. Additionally, the FX9 can record up to 6K resolution at 60fps, or 4K resolution at up to 120 fps. Plus, it supports 16-bit Raw recording capabilities for professional production workflows.

The FX3 is Sony’s smallest pro cinema camera, perfect for run-and-gun shooting scenarios. Equipped with a 1" Exmor RS CMOS image sensor and 12-megapixel resolution for capturing high quality footage even in low light conditions. TheFX3 also comes with S-Cinetone technology.

For all types of production, Sony’s professional cameras can provide you with the tools needed to capture stunning, cinematic footage. From Sony FX6 to FX9 and FX3 to FX30 models, there’s a camera for every shooting scenario. Explore Sony's FX series lineup today to find the perfect fit for your projects.

For those looking for low cost well featured cinema camera, the fx30 is an excellent option. It features a 20.1-megapixel Exmor CMOS sensor and BIONZ X processor which produce stunning images with vivid colours and details. Additionally, the FX30 can record up to 4K resolution at 30 fps, giving you plenty of options for capturing stunning footage. To top it off, the FX30 also offers advanced features such as S-Log2 and S-Gamut3 capabilities for capturing stunning looking footage with high dynamic range.